Digital Marketing brings about great evolution in the field of marketing and regardless of what industry the concept is interpreted, there is always room for innovation and creativity. Unfortunately, this concept is not well adopted by Dubai Real Estate in the recent times, and a Pied Piper (of Hamelin) approach has been followed by most of the digital marketers which is losing the true essence of Digital Marketing. Most marketers try to copy the concept of one another and sometimes unlawfully even disguise their artwork concepts to catch leads online which although works great for numbers but it is almost zero when it comes to conversion because of quality.In the basics of marketing, it is taught that every product has its own unique selling proposition (USP) and thus has a different target audience, where one marketing strategy cannot be applied to all. The setback of not following this concept has brought about digital marketing to such a stage where almost the same advertisements are being exposed to same audience over and over again via social media, emails, SMS and online portals which dilutes the interest and confuses a genuine client to what should be opted for amidst this war of similar offerings around all digital channels. Additionally in this process there has been a huge wastage of resource occurred that could have been capitalized better if an optimal utilization approach was adopted. One of the major reason witnessed behind this scenario is the gap that exists between marketing team and their on-ground experience of real estate. Generally, the organizations when they outsource their marketing campaigns to external agencies the objective of both the parties are different where the organization intends to save cost for the marketing campaign and on the other hand the marketing agencies focus on generating more numbers in leads so they can argue on their next contract renewals. In the whole process the essence of advertising the USP of the property is deprived and instead of targeted marketing, the approach goes to mass marketing concept which then again goes against the literature of digital marketing. The only party happy in this scenario is the service provider that are Google and Facebook as their business earns more revenue as the competition gets intense and companies are willing to pay more for the same campaign.The digital marketing especially social media, SEO and SEM works mainly on bidding structure for a certain set of audience, and of course the mightier bid wins the race, but a well experienced marketer would always opt for an optimal bidding strategy on a specific target segment which would reduce down the cost per qualified lead significantly and eventually would utilize the concept of digital marketing to the fullest. It is high time now that marketers and especially digital marketers should realize the full potential of digital marketing and bridge the gap between knowledge of Dubai Real Estate and marketing approach which would immediately provide better results. The second step includes researching on the appropriate target audience for a specific property and justifying the time spent on this research which would discriminate quality versus quantity at large.The culprit of this situation cannot be solely blamed upon digital marketers, rather the industry leaders and deciding management have also contributed to a large extend where they have missed out on allocating the right resources at the right time on the right places. Firstly, it is highly suggested to conduct digital marketing in-house since the stakeholders involved in the campaign are many at times exposed to sensitive data of clients and an in-house marketing resource would be not only be focused more upon generating quality leads, but would abide by the values of the organization and would not put up fake or flashy ads which in the long run only results in wastage of monetary resources. Additionally, there should always be an experienced real estate personnel working closely with the marketing team to ensure the research and messages are appropriate and accurate. In the event that organization intends to outsource marketing campaigns, it is highly advised to allocate an experienced personnel as a point of contact for the agency who would not only monitor the progress but would work closely to devise campaigns and messages which only would ensure success in the long run.Although, the current situation depicts not a very good picture for digital marketing in Real Estate, but if this Pied Piper approach is not followed and right tools are used by the right person with the right resources, there is still a lot to be extracted from the benefits of digital marketing.
Online Education Background Checks: Employers and Student’s First Choice to Legitimacy!
As higher education becomes more of a determining factor in one’s eligibility for all sorts of jobs and the employers are keeping their consent over quality employment, many job applicants are looking for shortcuts to remain competitive in the marketplace. And since the economic halt had started and finding a job become a harsh business, people are trying to get their way out by forging their educational documents or even buying education to fake “diploma mills.” They don’t even know that this could not only humiliate them in front of their prospective employer but also end their career in a gutter. A total loss of time, money and mental peace.Every single employer is now looking for the best employee and they are judging their prospective candidate on the basis of education and the legitimacy of their credentials earned during their study. Employers are keeping a close eye on every single incumbent by running comprehensive education background checks as they knows the fact that educational success reveals a great deal about an applicant’s credentials and motivations; and through education background checks, an employer can get an accurate depiction of their qualifications as well their intentions of playing a role in development of the company.Some Astounding Facts about Forged Education Credentials Caught by Education Background Checks:In 2004, the US General Accounting Office revealed that nearly 200,000 federal employees had at the very least exaggerated education credentials on their resume.
SHRM(Society for Human Resource Management): More than 53% of job applicants falsify information on their resumes; one in four candidates misrepresents his educational attainment.
ADP Hiring Index: 49% of employment, education and or credential reference checks reveal discrepancies in the applicant’s information.
Association of Certified Fraud Examiners: 41% of applicants lie about their education.The above inclination of facts about the defined scenario indicates an increase in the likelihood that employer’s who don’t verify education will hire unqualified personnel. Hiring unqualified personnel, in turn, leads to higher employee turnover, forcing the organization to incur expensive recruiting and replacement costs.The Other Cunning Problem: Online Degree Scams aka Diploma Mills:The second biggest and most souring, surging problem for employers are fake diploma mills which are playing a role in instigating fraud among the innocent people. These online cheap diploma/degree making factories are looting people for fast track degrees.Diploma mills and degree mills as well as various websites, advertise very realistic, physical diplomas and transcripts, which have been found to deceive many employers. Therefore, with the striking statistics of resume fraud, employers should think twice about using physical diplomas as proper evidence of a degree. Because the requirement for education qualification has become so demanding, education fraud is becoming more prevalent, as are the establishments of diploma mills.Consequently, in order to combat education fraud, laws have recently been passed in which companies who manufacture fake degrees and diplomas are considered to have committed a Misdemeanor.Why and How Education Background Checks Can Maintain Equilibrium Between Employers and Job Seekers?Many employers view particular educational qualifications as a key factor in seeking new employees. Moreover, education is a prerequisite for many positions because it ensures applicable knowledge of a subject matter, or more importantly, a required license for the position.Educational history may be the most commonly falsified information on an application or resume. Some estimates place the incidence of resumes containing erroneous education information as high as 30 percent. Clearly, employers should be extremely cautious. And they are not accepting copies of a degree from candidates as proof of their graduation given that it can simply be a clever forgery paid for by the applicant.Education background checks or education verification is the only way to prevention not only for the employers but also for the people who are looking for education but a legitimate one.Current System of Education Background Checks and Degree/ Diploma Verification Are Not Enough!At present, human resource departments in companies directly contact the concerned educational institution and undertake verification. This is no longer a viable solution, considering the increase in the number of recruitment’s, and the time taken for verification. This is also not a fool proof method.
A second method, often adopted by many of the larger corporations, is to outsource their employment verifications to background screening companies, who maintain large personnel databases.Online Education Background Checks is the Most Modern and Guaranteed Way to Nab a Forged Educational Document with a Plus of Diploma Mill Identification: Online education background checks is the system of online degree, diploma and education verification. The system consists of a database of fake colleges and universities and as well as the misdemeanors who faked their documents in past. It is now the best free online resource for the employers as well as for the students, who can check their institutions as well. It’s a killer product for the keen employers as well as for the legitimate education seeking students.Benefits for Employers Using Online Education Background checks:Employers can be able to save themselves from a negligent hiring lawsuit.
Employers can be able to hire the best qualified employee for their respective positions.
Online education background checks are fast then conventional education verification process, enabling an employer to make quick hiring decision.
Online education background checks can save money and good amount of time.Benefits for the Students Using Online Education Background checks:Assurance that the institution is meeting certain educational quality standards.
Reasonable grounds for believing that the institute will continue to meet them.
Assurance that their Degrees will be widely accepted by the employers, professional associations, other colleges and universities.
Belief that their Degree will reap the benefits associated with sound and high-quality educational standards.Concluding Remarks:Falsified education credentials have become a serious issue in the workforce; it breaches the faith on employees who are involved, especially when it can directly affect other employees and the company as a whole. It is also a serious blunder on the part of the employer who should have done proper education background checks; a mistake that could essentially hinder their current position.Education background checks for employment; verify the certification, training, or educational claims of a job applicant. The universities, colleges, vocational schools, etc. are checked to verify dates of attendance and graduation, degrees or certifications obtained, majors studied, GPA, and honors received by a potential job candidate. The verification of education process is an important part of a quality pre-employment background check.Although a federal law has been implemented to target diploma mills that give out phony diplomas, the problem still exists and is far from being corrected. In the meantime, employers and students must remain steadfast about conducting education background checks that include verifying academic credentials and institutions for their legitimacy.The online qualification verification and diploma/degree mill checking system is significant source of help to the employers and students looking for easy and free of cost education background checks.
Online lab report writing
A lab report is a fundamental document for any scholar pursuing scientific studies. This type of academic document serves numerous roles. Firstly, instructors use a lab report to assess the student’s understanding of scientific concepts. For instance, the instructor might be interested in assessing the student’s proficiency in hydrocarbons. Using lab reports, this objective is easily achieved by the instructor. The lab reports are also essential tools for developing the communication skills of scholars.
It is always pertinent for scholars to have adequate communication skills as they pursue their studies. For most instructors, academic essays are extremely essential towards the attainment of this goal. Through lab report, the scholar hones his ability to express ideas to different people. This aspect is extremely essential even within professional circles.
Quality Writers
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